{"version":"1.0","provider_name":"News Media Association","provider_url":"https:\/\/newsmediauk.org","title":"Research: Newspapers Triple Ad Campaign Effectiveness\u00a0 - News Media Association","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Zd20S9naGV\"><a href=\"https:\/\/newsmediauk.org\/blog\/2016\/07\/14\/research-newspapers-triple-ad-campaign-effectiveness\/\">Research: Newspapers Triple Ad Campaign Effectiveness\u00a0<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/newsmediauk.org\/blog\/2016\/07\/14\/research-newspapers-triple-ad-campaign-effectiveness\/embed\/#?secret=Zd20S9naGV\" width=\"600\" height=\"338\" title=\"&#8220;Research: Newspapers Triple Ad Campaign Effectiveness\u00a0&#8221; &#8212; News Media Association\" data-secret=\"Zd20S9naGV\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n<\/script>\n","thumbnail_url":"https:\/\/newsmediauk.org\/wp-content\/uploads\/2022\/09\/Newsworks_Effectiveness.png","thumbnail_width":970,"thumbnail_height":406,"description":"Advertisers who are cutting back on newspaper advertising are less effective, according to new research. The new study, conducted by effectiveness consultancy Benchmarketing for Newsworks and covering 500 econometric models, shows that advertising with newspapers increases overall revenue return..."}