This week, local weekly newspapers are running the \u201cAll in, all together\u201d campaign \u201cStay at home for the NHS, your family, your neighbours, your nation the world and life itself\u201d as a cover wrap and online homepage takeover. Weekly publishers have welcomed the campaign calling it a \u2018lifeline for the smaller, independent local publishers.\u2019<\/p>\n
The Government advertising campaign was announced by Michael Gove at the weekly press conference on 4 April when he said: \u201cEven as we unite in our efforts to defeat the virus we must also recognise that robust scrutiny is to be welcomed. It\u2019s the duty of the media. Which is why we are acting to both share robust information and support our media by investing more in our government information campaign\u2026\u201d<\/p>\n
\n\u201cRobust scrutiny is to be welcomed; it is the duty of the media,\u201d Michael Gove said in today\u2019s Covid-19 briefing. Government will support media by investing more in its information campaign disseminated through national media, local newspapers and radio, he said.<\/p>\n
\u2014 Press Gazette (@pressgazette) April 4, 2020<\/a><\/p><\/blockquote>\n